Ultra HD Concealer from Make Up For Ever

Ultra HD Concealer from Make Up For Ever

"Created for the very latest high-definition technologies of the film and TV industry, ULTRA HD advanced formulas look invisible on 4K camera and to the naked eye. Perfect for the makeup pros and for you."

Hi beauty lovers!
Inspired by the new trend for HD products I decided to try this new Ultra HD Concealer from Make Up For Ever. My opinion is a bit ambivalent. Welcome, if you are curious.

Ultra HD Full Coverage Concealer

First, some promises from Make Up For Ever: 

"ULTRA HD Concealer covers dark circles, unifies the eye contour and hides signs of fatigue, leaving a smooth luminous flawless finish. Exclusive 4K Complex guarantees invisible, natural and comfortable makeup. This easy-blend and long-wearing formula illuminates the eye area for a fresh look. Medium coverage. For all skin types."

Ultra HD Concealer is available in 10 shades to color correct and conceal dark circles. The shades starting with R (rose tonality) are designed for color correction, while those starting with Y (yellow tonality) serve more for brightening the eye area.
My concealer is number R20, the palest pink color in the range.

Ultra HD Concealer MUFE

For the best, the most natural result we need a very small amount of product. Even less than shown on the photo above. I'm not sure to be able to finish the product within 6 months recommended :)

Ultra HD Concealer MUFE

Packaging: Soft plastic tube, 7 ml.
Texture: Opaque, dense, needs some efforts to apply evenly (better to do it with a small brush, not a finger tip). A little bit heavy for a daily use (my personal sensation).
CC qualities: Medium coverage. Hides well the dark circles and other imperfections.
HD effect: Works really good for shooting, gives a good floating effect.
Wearability: Medium, I can't say it lasts all day long. After few hours it can mark the fine wrinkles around eyes. 

Ultra HD Concealer MUFE

On the MUFE's site you can find an original step-by-step guide on how to apply the concealer in different ways. Well, I tried it and I think it's appropriate only for a photo shooting. In a real life (to the naked eye) this kind of makeup looks rather heavy. The texture of the concealer is visible, far from looking natural :( 
So, here and in my video below I will show only the principal application of the Ultra HD concealer, which is quite wearable in a daily makeup. There are two options: as a concealer to hide dark circles, and as a highlighter to brighten the brow area.
Let's have a look:

Ultra HD Concealer applied under my eyes and on the brow bones

Ultra HD Concealer applied under my eyes and on the brow bones

TO RESUME:
+ Good HD effect for photos and filming
+ Hides well the dark circles
– Can mark the wrinkles
– Wish it could be easier to apply

To see how I use this concealer, please watch the video.

Thank you! See you again soon!